Gold, … so oil is often called. In the Salento area, its a different story. Here oil is the daily work and nourrishment rite, the majestic and warped olive tree is the friendly presence which accompanies us during our daytime routine, its silver leaves are the first view from the window. Daily and noble, familiar and austere, prince of table: AUGUSTO. The mith of roman oil jars deep in the sands of the Otranto canal, the “scarcagnuli” teasing gnomes hidden inside the ipogeis oil-mills, the sixteenth century friars who used to hide the noble ointment from the turkish invasors. And in the north of Salento, the centenarian tree trunks tell these stories every year and the gathering of olives doesn’t make a rare fruit, but a noble fruit, treated with respect.                 For this oil, olives, mainly from the Cellina type, are picked when ripe at the right moment and taken to the local oil-mill for threading through the cold squeezing process. The oil is then rested in a natural way without having to be seeped, in order to maintain the original aroma : the olive pulp particles are left and preserved in suspension, thus maintaining their classic fruity taste and vivacious flavour of the recently milled oil. This is witnessed by the light green intense yellowish colour reflections together with the coating at the bottom of the bottle: typical of the Augusto oil. That’s why Augusto is the oil that enriches the table with good taste and value every day, because it comes from a constant and noble tradition like all that grows in this wonderful land: the “Terra Salentina”.